We're going virtual
| 24 - 31 October
We're going virtual | 24 - 31 October
We're going virtual | 24 - 31 October

Lucca Joy

Agent & Event Producer, Iconica Agency and Day&Night Group

How LGBTQ+ artists are breaking boundaries

  • Friday 1 November
  • The Industry
  • The Marquee

    About Lucca

    Lucca Joy is the founder of newly formed Iconica Talent Agency, a commercial agency with a focus on female and LGBTQ+ talent spanning DJs, Live Artists and brand partnerships as well as being the General Manager for events company Day+Night Group producing and promoting over 80 events a year.

    Over the last two years working for celebrity DJ agency Noisy Kitchen she has represented artists and brands such as Sink the Pink, Melanie C, Nimmo, Cassyette, Melanie Blatt (All saints), Gok Wan, Fleur east, Jodie Harsh, Jack Guinness and many more working with brands such as YSL, Magnum, UGG, Selfridges, Virgin, Patron, Farfetch, Bumble and events such as the Universal Brit Awards, Bestival, Gibraltar Rocks, Reading Festival and pride events all over the uk.

    Early 2019 saw Melanie C and Sink the Pink join forces for an exciting new Live Show for which Lucca delivered a 17 date world pride tour, including the top 5 biggest prides in the world bringing uk Drag Culture and a pop icon to new under-catered for audiences with a very special message of acceptance.

    • Discovery Theatre presented by


    Official Partners

    • Dance Media Partner

    • Media Partner



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