Claudia is Vevo UK’s VP for Content and Programming. Claudia joined Vevo in 2013, starting as an original content producer before heading up the whole original content team. In her role as VP, Claudia oversees all of the original content output from Vevo UK, managing everything from live sessions, documentaries, interviews and live performance pieces. Vevo’s original programming is central to growing the music video platforms' offering to artists and audiences. Before Vevo, Claudia worked at several production companies and then MTV and Sky Arts.